A Week of So Much More

To celebrate the long-awaited launch of HBO Max, we built a robust partnership program rewarding consumers nationwide with exclusive promotions and virtual events, each uniquely designed to engage audiences stuck at home amid the Covid-19 pandemic. Partners included Blue Apron, Obé Fitness, Bluestone Lane, Best Friends Animal Society, FreshDirect, Van Leeuwen Ice Cream, and Venmo

Check out Adweek’s expanded coverage of the program and explore more conceptual creative with my design work.